The AMA Handbook of Public Relations: Leveraging PR in the Digital Age by Robert L. Dilenschneider
June 16, 2010 by Rob
Filed under Non-Fiction
The AMA Handbook of Public Relations is written to help professionals merge their traditional and Web-based campaigns while protecting their clients, companies, and themselves against harmful attention. Based on in-depth interviews and cutting-edge research, the book combines proven PR strategies with up-to-the-minute Web savvy solutions.
AMACOM, $35.00, February 2010, ISBN#: 9780814415252
Author Podcast - The AMA Handbook of Public Relations by Robert L. Dilenschneider [ 7:06 ] Play Now | Play in Popup | Download
This podcast was recorded at BookExpo America 2010 in New York City.
